Collar cerv 18.25x3.5in serp firm density sm at Aurora Medical Center Sheboygan County

3400 Union Ave, Sheboygan, WI · Aurorahealthcare · · NPI 1922053107

Source: hospital's published price file ↗ · Published Nov 21, 2025 · Ingested Sep 16, 2026

$12.50

Cash price

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Discounted cash price

What a hospital charges a self-pay patient who pays directly, without going through insurance — usually well below the gross charge.

Example: A CT scan has a $3,200 gross charge but an $850 discounted cash price. Ask for it by name when scheduling — hospitals don't always advertise it up front.

Full explanation →

What you pay up front if you don't use insurance.

$25.00

Gross charge

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Gross charge (chargemaster price)

The hospital's full, undiscounted list price — pulled from its internal "chargemaster" price list. Almost no one actually pays this.

Example: A chest X-ray has a gross charge of $1,450. The same hospital's discounted cash price for the same X-ray is $180 — the gross charge mostly anchors negotiations, not what patients pay.

Full explanation →

The hospital's undiscounted list price — almost no one pays this.

$7.33 with Aetna vs $12.83 with Anthem — same scan, same building. Share

Negotiated rates by payer
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Negotiated rate

The price a specific insurance plan agreed to pay the hospital for a service — it varies by insurer, and even by plan within the same insurer.

Example: The same knee MRI has a negotiated rate of $904 with one insurer's PPO plan and $1,509 with another's — identical hospital, identical scan.

Full explanation →

Payer
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Payer

The insurance company footing the bill — Aetna, UnitedHealthcare, Medicare, and so on.

Example: "Blue Cross Blue Shield" is the payer. Its negotiated rate for an MRI might be $904, while a different payer's negotiated rate for the same scan is $1,509.

Full explanation →
Plan
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Plan

The specific product an insurer sells — e.g. "Blue Cross PPO 500" — which sets your deductible, coinsurance and negotiated rates.

Example: Two people both insured by Aetna can owe very different amounts for the same MRI: $50 with an HMO plan's flat copay, or the full $1,200 toward a high-deductible PPO plan's unmet deductible.

Full explanation →
Negotiated rate vs. cash
Aetna HMO $7.33 ↓ -41%
Everpointe Elite Commercial $7.55 ↓ -40%
HS Technology Commercial $7.55 ↓ -40%
Quartz One Commercial $8.30 ↓ -34%
United Healthcare Exchange $8.96 ↓ -28%
United Healthcare Charter $8.96 ↓ -28%
United Healthcare HMO $8.96 ↓ -28%
United Healthcare Nexus $8.96 ↓ -28%
Common Ground Employee Trust Fund $9.05 ↓ -28%
Common Ground Envision $9.05 ↓ -28%
Health EOS Plus Commercial $9.05 ↓ -28%
Anthem Blue Priority $9.05 ↓ -28%
Quartz Group Commercial $9.05 ↓ -28%
Molina Exchange Commercial $9.05 ↓ -28%
HealthPartners Employee Trust Fund $9.05 ↓ -28%
Aurora Caregiver Commercial $9.05 ↓ -28%
Common Ground Exchange $9.05 ↓ -28%
Wisconsin Physician Service Aurora Featured $9.36 ↓ -25%
Wisconsin Physician Service Statewide $9.81 ↓ -22%
Anthem Blue Preferred $9.81 ↓ -22%
Health Payment Systems Commercial $9.81 ↓ -22%
Wisconsin Physician Service Arise $9.81 ↓ -22%
Trilogy Commercial $10.56 ↓ -16%
Cigna PPO-GPPO $11.32 ↓ -9%
HealthPartners Robin $11.32 ↓ -9%
HealthPartners Broad $11.32 ↓ -9%
Centivo Commercial $11.32 ↓ -9%
Health EOS PPO $12.07 ↓ -3%
Aetna PPO $12.46 ↓ -0%
United Healthcare PPO $12.71 ↑ +2%
Cigna PPO $12.77 ↑ +2%
Anthem PPO $12.83 ↑ +3%

Visitor-reported prices

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Collar cerv 18.25x3.5in serp firm density sm at other Wisconsin hospitals

Hospital City Cash price Negotiated range
HSHS St. Nicholas Hospital SHEBOYGAN $50.16 $41.21 – $92.72
Ascension Columbia St. Mary's Hospital - Milwaukee Campus (Columbia St. Mary's Hospital Milwaukee, Inc.) Milwaukee $67.31 $26.50 – $38.32
Ascension Columbia St. Mary's Hospital - Ozaukee Campus (Columbia St. Mary's Hospital Milwaukee, Inc.) Mequon $67.31 $26.50 – $38.32
UnityPoint Health - Meriter Hospital Madison $58.40 $5.19 – $31.87
Aurora Sinai Medical Center of Aurora Health Care Metro Milwaukee $12.50 not published
Aurora Medical Center Summit Summit $12.50 not published
Aurora Baycare Medical Center Green Bay $12.50 not published
Aurora Medical Center Manitowoc Two Rivers $12.50 not published

All Wisconsin hospitals for this procedure →