Adh-sendout at HCA FLORIDA NORTH FLORIDA HOSPITAL

12311 W NEWBERRY RD, NEWBERRY, FL · HCA Florida Healthcare · · NPI 1174579155

Source: hospital's published price file ↗ · Published May 5, 2026 · Ingested Sep 10, 2026

$37.96

Cash price

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Discounted cash price

What a hospital charges a self-pay patient who pays directly, without going through insurance — usually well below the gross charge.

Example: A CT scan has a $3,200 gross charge but an $850 discounted cash price. Ask for it by name when scheduling — hospitals don't always advertise it up front.

Full explanation →

What you pay up front if you don't use insurance.

$37.96

Gross charge

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Gross charge (chargemaster price)

The hospital's full, undiscounted list price — pulled from its internal "chargemaster" price list. Almost no one actually pays this.

Example: A chest X-ray has a gross charge of $1,450. The same hospital's discounted cash price for the same X-ray is $180 — the gross charge mostly anchors negotiations, not what patients pay.

Full explanation →

The hospital's undiscounted list price — almost no one pays this.

$4.56 with AvMed vs $42.42 with Simply Healthcare — same scan, same building. Share

Negotiated rates by payer
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Negotiated rate

The price a specific insurance plan agreed to pay the hospital for a service — it varies by insurer, and even by plan within the same insurer.

Example: The same knee MRI has a negotiated rate of $904 with one insurer's PPO plan and $1,509 with another's — identical hospital, identical scan.

Full explanation →

Payer
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Payer

The insurance company footing the bill — Aetna, UnitedHealthcare, Medicare, and so on.

Example: "Blue Cross Blue Shield" is the payer. Its negotiated rate for an MRI might be $904, while a different payer's negotiated rate for the same scan is $1,509.

Full explanation →
Plan
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Plan

The specific product an insurer sells — e.g. "Blue Cross PPO 500" — which sets your deductible, coinsurance and negotiated rates.

Example: Two people both insured by Aetna can owe very different amounts for the same MRI: $50 with an HMO plan's flat copay, or the full $1,200 toward a high-deductible PPO plan's unmet deductible.

Full explanation →
Negotiated rate vs. cash
AvMed HIX $4.56 ↓ -88%
United OptionsPPO $5.69 ↓ -85%
Simply MGMCR $5.85 ↓ -85%
Molina Healthcare MGMCR $7.21 ↓ -81%
Humana HMO $7.59 ↓ -80%
Humana PPO $7.59 ↓ -80%
Evolutions TieredNetwork $8.73 ↓ -77%
AvMed HMOFI $9.49 ↓ -75%
Sunshine State Health Plan QHP $9.68 ↓ -74%
AvMed ASOEO $11.39 ↓ -70%
Aetna ASA $11.39 ↓ -70%
Molina Healthcare HIX $12.15 ↓ -68%
United GlobalBenefitPlan $17.08 ↓ -55%
Prime Health Sheriff COMM $18.98 ↓ -50%
Plotkin Health COMM $18.98 ↓ -50%
AvMed HIXOON $18.98 ↓ -50%
Prime Health Sheriff WORKERSCOMP $18.98 ↓ -50%
Corizon PHS Prison $22.78 ↓ -40%
Multiplan Primary $29.61 ↓ -22%
Evernorth BHCOMM $30.37 ↓ -20%
Hospice of North Central FL MCR $30.55 ↓ -20%
Hospice of North Central FL MCD $30.55 ↓ -20%
Hospice of North Central FL FEDERAL $30.55 ↓ -20%
Humana TRICARE $30.76 ↓ -19%
PPO Next PPO $32.27 ↓ -15%
PPO Next COMM $32.27 ↓ -15%
Evolutions Healthcare TRADITIONALPPO $32.27 ↓ -15%
Multiplan Complementary $32.27 ↓ -15%
CorVel Corporation WORKERSCOMP $32.46 ↓ -14%
Prime Health WC $33.14 ↓ -13%
United VACCN $33.94 ↓ -11%
Humana MGMCRHMO $33.94 ↓ -11%
Humana MGMCRPPO $33.94 ↓ -11%
United Behavioral Health VACCN $33.94 ↓ -11%
United AllPayerAppendix $33.94 ↓ -11%
NDMS Definitive Care MGMCR $33.94 ↓ -11%
Wellmed MGMCR $33.94 ↓ -11%
NovaNet COMM $34.16 ↓ -10%
Careworks (Rockport Community) WORKERSCOMP $34.17 ↓ -10%
BCBS MCRPPO $34.62 ↓ -9%
United MCR $34.62 ↓ -9%
Capital Health Plan MCRHMO $34.62 ↓ -9%
BCBS MCRHMO $34.62 ↓ -9%
Aetna MCR $34.79 ↓ -8%
WellCare MCR $35.64 ↓ -6%
Sunshine State MCR $35.64 ↓ -6%
American Health Plan MCR $35.98 ↓ -5%
Cigna Healthspring MCR $36.32 ↓ -4%
Florida Complete Care MCR $36.32 ↓ -4%
Align Senior Care MGMCR $36.32 ↓ -4%
Gold Kidney of Florida MCR $36.99 ↓ -3%
Centurion GVT $37.33 ↓ -2%
Clear Spring Health MCR $37.33 ↓ -2%
Beacon Health Options MCR $37.96 ↑ +0%
Ultimate Health Plan MCR $39.03 ↑ +3%
Longevity Health Plan MCR $40.73 ↑ +7%
Oscar HIX $41.41 ↑ +9%
Simply Healthcare HIX $42.42 ↑ +12%
Aetna PPO not published by hospital
Aetna QHP not published by hospital
Aetna HMO not published by hospital

Visitor-reported prices

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Adh-sendout at other Florida hospitals

Hospital City Cash price Negotiated range
Adventhealth Daytona Beach Daytona Beach $98.22 $32.24 – $56.65
Adventhealth Lake Wales Lake Wales $106.91 $33.94 – $75.35
Adventhealth Palm Coast Parkway Palm Coast $37.17 $32.24 – $72.49
Adventhealth Tampa Tampa $118.79 $33.94 – $75.35
AdventHealth New Smyrna Beach New Smyrna Beach $133.57 $32.24 – $74.14
HCA FLORIDA MEMORIAL HOSPITAL JACKSONVILLE $29.00 $27.15 – $49.21
Adventhealth Port Charlotte Port Charlotte $227.05 $33.94 – $61.97
cleveland clinic florida weston hospital Weston $37.70 $14.25 – $52.34

All Florida hospitals for this procedure →