Assay of urine urobilinogen at Aurora Psychiatric Hospital

1220 Dewey Ave, Wauwatosa, WI · Aurorahealthcare · · NPI 1881627438

Source: hospital's published price file ↗ · Published Nov 21, 2025 · Ingested Sep 16, 2026

not published by hospital

Cash price

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Discounted cash price

What a hospital charges a self-pay patient who pays directly, without going through insurance — usually well below the gross charge.

Example: A CT scan has a $3,200 gross charge but an $850 discounted cash price. Ask for it by name when scheduling — hospitals don't always advertise it up front.

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What you pay up front if you don't use insurance.

not published by hospital

Gross charge

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Gross charge (chargemaster price)

The hospital's full, undiscounted list price — pulled from its internal "chargemaster" price list. Almost no one actually pays this.

Example: A chest X-ray has a gross charge of $1,450. The same hospital's discounted cash price for the same X-ray is $180 — the gross charge mostly anchors negotiations, not what patients pay.

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The hospital's undiscounted list price — almost no one pays this.

$7.64 with United Healthcare vs $33.52 with Trilogy — same scan, same building. Share

Negotiated rates by payer
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Negotiated rate

The price a specific insurance plan agreed to pay the hospital for a service — it varies by insurer, and even by plan within the same insurer.

Example: The same knee MRI has a negotiated rate of $904 with one insurer's PPO plan and $1,509 with another's — identical hospital, identical scan.

Full explanation →

Payer
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Payer

The insurance company footing the bill — Aetna, UnitedHealthcare, Medicare, and so on.

Example: "Blue Cross Blue Shield" is the payer. Its negotiated rate for an MRI might be $904, while a different payer's negotiated rate for the same scan is $1,509.

Full explanation →
Plan
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Plan

The specific product an insurer sells — e.g. "Blue Cross PPO 500" — which sets your deductible, coinsurance and negotiated rates.

Example: Two people both insured by Aetna can owe very different amounts for the same MRI: $50 with an HMO plan's flat copay, or the full $1,200 toward a high-deductible PPO plan's unmet deductible.

Full explanation →
Negotiated rate vs. cash
United Healthcare HMO $7.64
United Healthcare Nexus $7.64
United Healthcare Exchange $7.64
United Healthcare Charter $7.64
Aurora Caregiver Commercial $9.55
Anthem Blue Priority $9.55
Anthem Blue Preferred $11.46
Common Ground Exchange $20.06
Common Ground Employee Trust Fund $20.06
Common Ground Envision $20.88
Centivo Commercial $20.88
Everpointe Elite Commercial $20.92
Aetna HMO $21.30
Health Payment Systems Commercial $23.88
Quartz One Commercial $23.88
HealthPartners Employee Trust Fund $25.33
Molina Exchange Commercial $26.36
HS Technology Commercial $26.87
Quartz Group Commercial $27.70
Cigna PPO-GPPO $27.72
Wisconsin Physician Service Aurora Featured $30.94
HealthPartners Robin $32.42
Wisconsin Physician Service Arise $32.57
Wisconsin Physician Service Statewide $32.57
Trilogy Commercial $33.52

Visitor-reported prices

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Assay of urine urobilinogen at other Wisconsin hospitals

Hospital City Cash price Negotiated range
Ascension Columbia St. Mary's Hospital - Ozaukee Campus (Columbia St. Mary's Hospital Milwaukee, Inc.) Mequon $25.97 $9.55 – $31.55
Ascension Columbia St. Mary's Hospital - Milwaukee Campus (Columbia St. Mary's Hospital Milwaukee, Inc.) Milwaukee not published $9.55 – $31.55
UnityPoint Health - Meriter Hospital Madison not published $5.73 – $13.36
Orthopaedic Hospital of Wisconsin, LLC Glendale not published $9.26 – $12.71
SSM Health St. Clare Hospital - Baraboo Baraboo not published $7.16 – $70.50
SSM Health St. Mary's Hospital - Janesville Janesville not published $7.16 – $56.38
SSM Health St. Mary's Hospital - Madison Madison not published $7.16 – $57.68
SSM Health Monroe Hospital Monroe not published $9.55 – $16.71

All Wisconsin hospitals for this procedure →