X-ray upper gastrointestinal tract scout abdominal radiographs delayed images double contrast at UnityPoint Health - Meriter Hospital

202 South Park Street, Madison, WI · UnityPoint Health · · NPI 1114920048

Source: hospital's published price file ↗ · Published Jan 28, 2026 · Ingested Aug 12, 2026

$1,079.10

Cash price

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Discounted cash price

What a hospital charges a self-pay patient who pays directly, without going through insurance — usually well below the gross charge.

Example: A CT scan has a $3,200 gross charge but an $850 discounted cash price. Ask for it by name when scheduling — hospitals don't always advertise it up front.

Full explanation →

What you pay up front if you don't use insurance.

$1,348.87

Gross charge

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Gross charge (chargemaster price)

The hospital's full, undiscounted list price — pulled from its internal "chargemaster" price list. Almost no one actually pays this.

Example: A chest X-ray has a gross charge of $1,450. The same hospital's discounted cash price for the same X-ray is $180 — the gross charge mostly anchors negotiations, not what patients pay.

Full explanation →

The hospital's undiscounted list price — almost no one pays this.

$39.45 with United Healthcare vs $1,281.43 with Anthem Blue Cross and Blue Shield — same scan, same building. Share

Negotiated rates by payer
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Negotiated rate

The price a specific insurance plan agreed to pay the hospital for a service — it varies by insurer, and even by plan within the same insurer.

Example: The same knee MRI has a negotiated rate of $904 with one insurer's PPO plan and $1,509 with another's — identical hospital, identical scan.

Full explanation →

Payer
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Payer

The insurance company footing the bill — Aetna, UnitedHealthcare, Medicare, and so on.

Example: "Blue Cross Blue Shield" is the payer. Its negotiated rate for an MRI might be $904, while a different payer's negotiated rate for the same scan is $1,509.

Full explanation →
Plan
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Plan

The specific product an insurer sells — e.g. "Blue Cross PPO 500" — which sets your deductible, coinsurance and negotiated rates.

Example: Two people both insured by Aetna can owe very different amounts for the same MRI: $50 with an HMO plan's flat copay, or the full $1,200 toward a high-deductible PPO plan's unmet deductible.

Full explanation →
Negotiated rate vs. cash
United Healthcare Medicare Advantage $39.45 ↓ -96%
IlliniCare Medicare Advantage $39.45 ↓ -96%
Prevea 360 Medicare Advantage $39.45 ↓ -96%
Anthem Blue Cross and Blue Shield Medicare Advantage $39.45 ↓ -96%
Aspirus Medicare Advantage $39.45 ↓ -96%
MeridianCare Medicare Advantage $41.42 ↓ -96%
Humana Medicare Advantage $41.42 ↓ -96%
Health Partners Open Network Commercial $68.47 ↓ -94%
Anthem Blue Cross and Blue Shield Blue Priority/Pathway $79.69 ↓ -93%
Wellmark UPH Self-Funded Commercial $93.89 ↓ -91%
Anthem Blue Cross and Blue Shield HMO/POS $93.89 ↓ -91%
Anthem Blue Cross and Blue Shield PPO $93.89 ↓ -91%
United Healthcare Commercial $101.29 ↓ -91%
Medical Associates Health Plan HMO/POS/PPO $130.58 ↓ -88%
Aspirus PPO $310.24 ↓ -71%
Cigna Commercial $404.66 ↓ -63%
Security Health Plan HMO/POS/SAS $418.15 ↓ -61%
Quartz HMO $420.85 ↓ -61%
Mercy Care HMO/POS $447.82 ↓ -59%
Aspirus HMO/POS $485.59 ↓ -55%
Prevea 360 Commercial $1,146.54 ↑ +6%
Anthem Blue Cross and Blue Shield Traditional $1,281.43 ↑ +19%
My Choice Managed Medicaid not published by hospital
United Healthcare Managed Medicaid not published by hospital
GHC HMO not published by hospital
GHC - Eau Claire Managed Medicaid not published by hospital
Anthem Blue Cross and Blue Shield Managed Medicaid not published by hospital
GHC - South Central WI Managed Medicaid not published by hospital
Dean Health Plan Managed Medicaid not published by hospital

Visitor-reported prices

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X-ray upper gastrointestinal tract scout abdominal radiographs delayed images double contrast at other Wisconsin hospitals

Hospital City Cash price Negotiated range
SSM Health St. Mary's Hospital - Madison Madison $652.85 $127.78 – $748.37
Ascension Columbia St. Mary's Hospital - Milwaukee Campus (Columbia St. Mary's Hospital Milwaukee, Inc.) Milwaukee $359.34 $70.09 – $401.74
Ascension Columbia St. Mary's Hospital - Ozaukee Campus (Columbia St. Mary's Hospital Milwaukee, Inc.) Mequon $359.34 $70.09 – $401.74
SSM Health St. Clare Hospital - Baraboo Baraboo $716.65 $127.78 – $993.93
SSM Health St. Mary's Hospital - Janesville Janesville $1,000.45 $132.50 – $713.28
SSM Health Monroe Hospital Monroe $330.55 $170.37 – $245.12
SSM Health Ripon Community Hospital Ripon $276.65 $306.06 – $306.06
SSM Health St. Agnes Hospital - Fond du Lac Fond Du Lac $276.65 $130.12 – $334.84

All Wisconsin hospitals for this procedure →