Colonoscopy (diagnostic) at UnityPoint Health - Meriter Hospital

202 South Park Street, Madison, WI · UnityPoint Health · · NPI 1114920048

Source: hospital's published price file ↗ · Published Jan 28, 2026 · Ingested Aug 12, 2026

$1,615.20

Cash price

What you pay up front if you don't use insurance.

$2,019.00

Gross charge

The hospital's undiscounted list price — almost no one pays this.

$82.94 with Anthem Blue Cross and Blue Shield vs $766.65 with Anthem Blue Cross and Blue Shield — same scan, same building. Share

Negotiated rates by payer

Payer	Plan	Negotiated rate	vs. cash
Anthem Blue Cross and Blue Shield	Medicare Advantage	$82.94	↓ -95%
Aspirus	Medicare Advantage	$82.94	↓ -95%
IlliniCare	Medicare Advantage	$82.94	↓ -95%
Prevea 360	Medicare Advantage	$82.94	↓ -95%
United Healthcare	Medicare Advantage	$82.94	↓ -95%
Humana	Medicare Advantage	$87.09	↓ -95%
MeridianCare	Medicare Advantage	$87.09	↓ -95%
Health Partners Open Network	Commercial	$167.21	↓ -90%
Aspirus	PPO	$185.61	↓ -89%
Cigna	Commercial	$225.96	↓ -86%
Security Health Plan	HMO/POS/SAS	$242.10	↓ -85%
Medical Associates Health Plan	HMO/POS/PPO	$275.36	↓ -83%
Anthem Blue Cross and Blue Shield	HMO/POS	$277.02	↓ -83%
Anthem Blue Cross and Blue Shield	PPO	$277.02	↓ -83%
Wellmark UPH Self-Funded	Commercial	$277.02	↓ -83%
Aspirus	HMO/POS	$282.45	↓ -83%
Mercy Care	HMO/POS	$282.45	↓ -83%
United Healthcare	Commercial	$414.99	↓ -74%
Anthem Blue Cross and Blue Shield	Blue Priority/Pathway	$506.31	↓ -69%
Prevea 360	Commercial	$685.95	↓ -58%
Anthem Blue Cross and Blue Shield	Traditional	$766.65	↓ -53%
United Healthcare	Managed Medicaid	not published by hospital	—
Quartz	HMO	not published by hospital	—
My Choice	Managed Medicaid	not published by hospital	—
GHC - South Central WI	Managed Medicaid	not published by hospital	—
GHC - Eau Claire	Managed Medicaid	not published by hospital	—
GHC	HMO	not published by hospital	—
Dean Health Plan	Managed Medicaid	not published by hospital	—
Anthem Blue Cross and Blue Shield	Managed Medicaid	not published by hospital	—