Etonogestrel implant system at Johnston Memorial Hospital

16000 JOHNSTON MEMORIAL DRIVE, ABINGDON, VA · Balladhealth · · NPI 1104812684

Source: hospital's published price file ↗ · Published Mar 23, 2026 · Ingested Sep 16, 2026

$852.14

Cash price

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Discounted cash price

What a hospital charges a self-pay patient who pays directly, without going through insurance — usually well below the gross charge.

Example: A CT scan has a $3,200 gross charge but an $850 discounted cash price. Ask for it by name when scheduling — hospitals don't always advertise it up front.

Full explanation →

What you pay up front if you don't use insurance.

$5,680.90

Gross charge

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Gross charge (chargemaster price)

The hospital's full, undiscounted list price — pulled from its internal "chargemaster" price list. Almost no one actually pays this.

Example: A chest X-ray has a gross charge of $1,450. The same hospital's discounted cash price for the same X-ray is $180 — the gross charge mostly anchors negotiations, not what patients pay.

Full explanation →

The hospital's undiscounted list price — almost no one pays this.

$611.51 with UNITED HEALTHCARE vs $5,680.90 with SEVEN CORNERS, INC. — same scan, same building. Share

Negotiated rates by payer
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Negotiated rate

The price a specific insurance plan agreed to pay the hospital for a service — it varies by insurer, and even by plan within the same insurer.

Example: The same knee MRI has a negotiated rate of $904 with one insurer's PPO plan and $1,509 with another's — identical hospital, identical scan.

Full explanation →

Payer
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Payer

The insurance company footing the bill — Aetna, UnitedHealthcare, Medicare, and so on.

Example: "Blue Cross Blue Shield" is the payer. Its negotiated rate for an MRI might be $904, while a different payer's negotiated rate for the same scan is $1,509.

Full explanation →
Plan
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Plan

The specific product an insurer sells — e.g. "Blue Cross PPO 500" — which sets your deductible, coinsurance and negotiated rates.

Example: Two people both insured by Aetna can owe very different amounts for the same MRI: $50 with an HMO plan's flat copay, or the full $1,200 toward a high-deductible PPO plan's unmet deductible.

Full explanation →
Negotiated rate vs. cash
UNITED HEALTHCARE UNITED HEALTHCARE MEDICAID VIRGINIA $611.51 ↓ -28%
OPTIMA HEALTH OPTIMA HEALTH MEDICAID $611.51 ↓ -28%
BLUE CROSS ANTHEM HLTHKEEP MEDICIAD $629.86 ↓ -26%
MOLINA HEALTHCARE MOLINA HEALTHCARE MEDICAID $635.97 ↓ -25%
AETNA AETNA BETTER HEALTH OF VIRGINIA $642.09 ↓ -25%
BLUE CROSS BLUE CROSS BALLAD HEALTH EMPLOYEE $653.75 ↓ -23%
UNITED HEALTHCARE TENNCARE UNITED HEALTHCARE $712.17 ↓ -16%
BLUE CROSS TENNCARE BLUE CARE $1,733.04 ↑ +103%
BLUE CROSS TENNCARE BLUE SELECT $1,733.04 ↑ +103%
SENTARA HEALTH SENTARA HEALTH $1,905.94 ↑ +124%
MEDCOST MEDCOST VHN $1,988.32 ↑ +133%
CIGNA HEALTHCARE CIGNA INDIVIDUAL FAMILY PLAN $2,180.52 ↑ +156%
CIGNA HEALTHCARE CIGNA PPO $2,899.10 ↑ +240%
CIGNA HEALTHCARE CIGNA HMO $2,899.10 ↑ +240%
CIGNA HEALTHCARE CIGNA OPEN ACCESS PLUS $2,899.10 ↑ +240%
AETNA AETNA $3,624.41 ↑ +325%
FIRST HEALTH COVENTRY FIRST HEALTH COVENTRY $5,680.90 ↑ +567%
SEVEN CORNERS, INC. SEVEN CORNERS, INC. $5,680.90 ↑ +567%

Visitor-reported prices

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Etonogestrel implant system at other Virginia hospitals

Hospital City Cash price Negotiated range
Inova Alexandria Hospital Alexandria $1,628.84 $691.98 – $761.18
Inova Fairfax Hospital Falls Church $1,628.84 $691.98 – $761.18
Inova Fair Oaks Hospital VA 22033-1709 $1,628.84 $691.98 – $761.18
Inova Loudoun Hospital Leesburg $1,628.84 $691.98 – $761.18
Inova Mount Vernon Hospital Alexandria $1,628.84 $691.98 – $761.18
HENRICO DOCTORS HOSPITAL RICHMOND $7,095.00 $1,300.88 – $4,055.64
St Francis Medical Center Midlothian $592.20 not published
LEWISGALE HOSPITAL-ALLEGHANY LOW MOOR not published $4,055.64 – $4,055.64

All Virginia hospitals for this procedure →