Chromo high res and frag x - sendout at The Unity Hospital of Rochester

1555 Long Pond Road, Rochester, NY · Rochesterregional · · NPI 1760421713

Source: hospital's published price file ↗ · Published Apr 1, 2026 · Ingested Sep 17, 2026

$205.79

Cash price

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Discounted cash price

What a hospital charges a self-pay patient who pays directly, without going through insurance — usually well below the gross charge.

Example: A CT scan has a $3,200 gross charge but an $850 discounted cash price. Ask for it by name when scheduling — hospitals don't always advertise it up front.

Full explanation →

What you pay up front if you don't use insurance.

$257.24

Gross charge

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Gross charge (chargemaster price)

The hospital's full, undiscounted list price — pulled from its internal "chargemaster" price list. Almost no one actually pays this.

Example: A chest X-ray has a gross charge of $1,450. The same hospital's discounted cash price for the same X-ray is $180 — the gross charge mostly anchors negotiations, not what patients pay.

Full explanation →

The hospital's undiscounted list price — almost no one pays this.

$49.62 with EXCELLUS vs $73.58 with AETNA — same scan, same building. Share

Negotiated rates by payer
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Negotiated rate

The price a specific insurance plan agreed to pay the hospital for a service — it varies by insurer, and even by plan within the same insurer.

Example: The same knee MRI has a negotiated rate of $904 with one insurer's PPO plan and $1,509 with another's — identical hospital, identical scan.

Full explanation →

Payer
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Payer

The insurance company footing the bill — Aetna, UnitedHealthcare, Medicare, and so on.

Example: "Blue Cross Blue Shield" is the payer. Its negotiated rate for an MRI might be $904, while a different payer's negotiated rate for the same scan is $1,509.

Full explanation →
Plan
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Plan

The specific product an insurer sells — e.g. "Blue Cross PPO 500" — which sets your deductible, coinsurance and negotiated rates.

Example: Two people both insured by Aetna can owe very different amounts for the same MRI: $50 with an HMO plan's flat copay, or the full $1,200 toward a high-deductible PPO plan's unmet deductible.

Full explanation →
Negotiated rate vs. cash
EXCELLUS MEDICARE ADVANTAGE $49.62 ↓ -76%
UNITED HEALTHCARE COMMERCIAL $51.34 ↓ -75%
MVP - CIGNA COMMERCIAL $53.62 ↓ -74%
INDEPENDENT HEALTH ASSOCIATION COMMERCIAL $57.04 ↓ -72%
INDEPENDENT HEALTH ASSOCIATION MEDICAID $57.04 ↓ -72%
INDEPENDENT HEALTH ASSOCIATION MEDICARE ADVANTAGE $57.04 ↓ -72%
CDPHP MEDICARE ADVANTAGE $57.04 ↓ -72%
HUMANA MEDICARE ADVANTAGE $57.04 ↓ -72%
UNITED HEALTHCARE MEDICARE ADVANTAGE DUAL $58.75 ↓ -71%
EXCELLUS COMMERCIAL $61.60 ↓ -70%
UNITED HEALTHCARE MEDICARE ADVANTAGE $63.88 ↓ -69%
WELLCARE MEDICARE ADVANTAGE $71.30 ↓ -65%
AETNA MEDICARE ADVANTAGE $73.58 ↓ -64%

Visitor-reported prices

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Chromo high res and frag x - sendout at other New-york hospitals

Hospital City Cash price Negotiated range
Rochester General Hospital Rochester $167.21 $37.90 – $73.58
Bellevue Hospital Center NY 10016 $57.04 $1.00 – $142.05
Harlem Hospital Center New York $57.04 $1.00 – $142.05
Kings County Hospital Center Brooklyn $57.04 $1.00 – $142.05
Lincoln Medical Center Bronx $57.04 $1.00 – $142.05
Metropolitan Hospital Center New York $57.04 $1.00 – $142.05
Queens Hospital Center Jamaica $57.04 $1.00 – $142.05
Woodhull Medical Center Brooklyn $57.04 $1.00 – $142.05

All New-york hospitals for this procedure →