St analysis behavior qualitative voice/resonance at HCA FLORIDA HIGHLANDS HOSPITAL

3600 S Highlands Ave, Sebring, FL · HCA Florida Healthcare · · NPI 1598282246

Source: hospital's published price file ↗ · Published Mar 1, 2026 · Ingested Sep 10, 2026

$592.00

Cash price

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Discounted cash price

What a hospital charges a self-pay patient who pays directly, without going through insurance — usually well below the gross charge.

Example: A CT scan has a $3,200 gross charge but an $850 discounted cash price. Ask for it by name when scheduling — hospitals don't always advertise it up front.

Full explanation →

What you pay up front if you don't use insurance.

$592.00

Gross charge

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Gross charge (chargemaster price)

The hospital's full, undiscounted list price — pulled from its internal "chargemaster" price list. Almost no one actually pays this.

Example: A chest X-ray has a gross charge of $1,450. The same hospital's discounted cash price for the same X-ray is $180 — the gross charge mostly anchors negotiations, not what patients pay.

Full explanation →

The hospital's undiscounted list price — almost no one pays this.

$50.91 with Freedom Health vs $296.00 with AvMed — same scan, same building. Share

Negotiated rates by payer
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Negotiated rate

The price a specific insurance plan agreed to pay the hospital for a service — it varies by insurer, and even by plan within the same insurer.

Example: The same knee MRI has a negotiated rate of $904 with one insurer's PPO plan and $1,509 with another's — identical hospital, identical scan.

Full explanation →

Payer
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Payer

The insurance company footing the bill — Aetna, UnitedHealthcare, Medicare, and so on.

Example: "Blue Cross Blue Shield" is the payer. Its negotiated rate for an MRI might be $904, while a different payer's negotiated rate for the same scan is $1,509.

Full explanation →
Plan
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Plan

The specific product an insurer sells — e.g. "Blue Cross PPO 500" — which sets your deductible, coinsurance and negotiated rates.

Example: Two people both insured by Aetna can owe very different amounts for the same MRI: $50 with an HMO plan's flat copay, or the full $1,200 toward a high-deductible PPO plan's unmet deductible.

Full explanation →
Negotiated rate vs. cash
Freedom Health MGMCR $50.91 ↓ -91%
AvMed HIX $76.96 ↓ -87%
Prime Health WORKERSCOMP $97.97 ↓ -83%
HUMANA MGMCRPPO $108.10 ↓ -82%
HUMANA MGMCRHMO $108.10 ↓ -82%
NDMS Definitive Care MGMCR $108.10 ↓ -82%
United GVT $108.10 ↓ -82%
Wellmed MGMCR $108.10 ↓ -82%
Devoted Health MCR $108.10 ↓ -82%
BCBS MCRHMO $110.26 ↓ -81%
United MCR $110.26 ↓ -81%
BCBS MCRPPO $110.26 ↓ -81%
Aetna MCR $111.34 ↓ -81%
Molina MCR $112.48 ↓ -81%
Oscar HIX $112.48 ↓ -81%
Prominence HealthFirst MCRHMO $113.50 ↓ -81%
Sunshine State MCR $113.50 ↓ -81%
American Health Plan MCR $114.59 ↓ -81%
Cigna Healthspring MCR $115.67 ↓ -80%
Florida Complete Care MCR $115.67 ↓ -80%
Centurion GVT $118.91 ↓ -80%
Sunshine State MCD $118.91 ↓ -80%
AmeriHealth Caritas MGMCR $129.72 ↓ -78%
Longevity Health Plan MCR $129.72 ↓ -78%
Simply Healthcare HIX $139.12 ↓ -77%
AvMed FullyInsured $142.08 ↓ -76%
AvMed Empower $153.92 ↓ -74%
AvMed Focus $153.92 ↓ -74%
AvMed Select $153.92 ↓ -74%
AvMed Flex $153.92 ↓ -74%
AvMed Engage $153.92 ↓ -74%
Cigna NewBusinessNBN $155.70 ↓ -74%
AvMed ASOEO $165.76 ↓ -72%
Aetna ASA $177.60 ↓ -70%
Office of Sheiff Highland Co GVT $207.20 ↓ -65%
Cigna HMO $207.79 ↓ -65%
Cigna PPO $207.79 ↓ -65%
Humana HMO $219.04 ↓ -63%
Humana PPO $236.80 ↓ -60%
United PPO OptionsPPO $260.48 ↓ -56%
United GlobalBenefitPlanAppendix $266.40 ↓ -55%
AvMed JacksonFirstNetworkOON $296.00 ↓ -50%
Aetna PPO not published by hospital
Aetna QHP not published by hospital
Aetna HMO not published by hospital

Visitor-reported prices

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St analysis behavior qualitative voice/resonance at other Florida hospitals

Hospital City Cash price Negotiated range
Adventhealth Sebring Sebring $318.72 $113.71 – $252.12
Adventhealth Daytona Beach Daytona Beach $348.64 $105.39 – $185.16
Adventhealth Lake Wales Lake Wales $1,046.27 $110.94 – $246.29
Adventhealth Palm Coast Parkway Palm Coast $364.61 not published
Adventhealth Tampa Tampa $689.48 $110.94 – $246.29
AdventHealth New Smyrna Beach New Smyrna Beach $262.14 $105.39 – $242.35
Adventhealth Port Charlotte Port Charlotte $904.77 not published
cleveland clinic florida weston hospital Weston $499.20 $72.11 – $768.00

All Florida hospitals for this procedure →