Reticulocyte automated at HCA FLORIDA HIGHLANDS HOSPITAL

3600 S Highlands Ave, Sebring, FL · HCA Florida Healthcare · · NPI 1598282246

Source: hospital's published price file ↗ · Published Mar 1, 2026 · Ingested Sep 10, 2026

$53.00

Cash price

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Discounted cash price

What a hospital charges a self-pay patient who pays directly, without going through insurance — usually well below the gross charge.

Example: A CT scan has a $3,200 gross charge but an $850 discounted cash price. Ask for it by name when scheduling — hospitals don't always advertise it up front.

Full explanation →

What you pay up front if you don't use insurance.

$53.00

Gross charge

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Gross charge (chargemaster price)

The hospital's full, undiscounted list price — pulled from its internal "chargemaster" price list. Almost no one actually pays this.

Example: A chest X-ray has a gross charge of $1,450. The same hospital's discounted cash price for the same X-ray is $180 — the gross charge mostly anchors negotiations, not what patients pay.

Full explanation →

The hospital's undiscounted list price — almost no one pays this.

$3.99 with NDMS Definitive Care vs $116.04 with Prime Health — same scan, same building. Share

Negotiated rates by payer
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Negotiated rate

The price a specific insurance plan agreed to pay the hospital for a service — it varies by insurer, and even by plan within the same insurer.

Example: The same knee MRI has a negotiated rate of $904 with one insurer's PPO plan and $1,509 with another's — identical hospital, identical scan.

Full explanation →

Payer
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Payer

The insurance company footing the bill — Aetna, UnitedHealthcare, Medicare, and so on.

Example: "Blue Cross Blue Shield" is the payer. Its negotiated rate for an MRI might be $904, while a different payer's negotiated rate for the same scan is $1,509.

Full explanation →
Plan
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Plan

The specific product an insurer sells — e.g. "Blue Cross PPO 500" — which sets your deductible, coinsurance and negotiated rates.

Example: Two people both insured by Aetna can owe very different amounts for the same MRI: $50 with an HMO plan's flat copay, or the full $1,200 toward a high-deductible PPO plan's unmet deductible.

Full explanation →
Negotiated rate vs. cash
NDMS Definitive Care MGMCR $3.99 ↓ -92%
Devoted Health MCR $3.99 ↓ -92%
HUMANA MGMCRPPO $3.99 ↓ -92%
HUMANA MGMCRHMO $3.99 ↓ -92%
United GVT $3.99 ↓ -92%
United AllPayerAppendix $3.99 ↓ -92%
Wellmed MGMCR $3.99 ↓ -92%
BCBS MCRPPO $4.07 ↓ -92%
United MCR $4.07 ↓ -92%
BCBS MCRHMO $4.07 ↓ -92%
Aetna MCR $4.11 ↓ -92%
Sunshine State MCR $4.19 ↓ -92%
Prominence HealthFirst MCRHMO $4.19 ↓ -92%
American Health Plan MCR $4.23 ↓ -92%
Florida Complete Care MCR $4.27 ↓ -92%
Cigna Healthspring MCR $4.27 ↓ -92%
Sunshine State MCD $4.39 ↓ -92%
Centurion GVT $4.39 ↓ -92%
Freedom Health MGMCR $4.56 ↓ -91%
Longevity Health Plan MCR $4.79 ↓ -91%
AmeriHealth Caritas MGMCR $4.79 ↓ -91%
AvMed HIX $6.89 ↓ -87%
Oscar HIX $7.70 ↓ -85%
Simply Healthcare HIX $9.02 ↓ -83%
Molina MCR $10.07 ↓ -81%
AvMed FullyInsured $12.72 ↓ -76%
AvMed Focus $13.78 ↓ -74%
AvMed Select $13.78 ↓ -74%
AvMed Empower $13.78 ↓ -74%
AvMed Engage $13.78 ↓ -74%
AvMed Flex $13.78 ↓ -74%
AvMed ASOEO $14.84 ↓ -72%
Aetna ASA $15.90 ↓ -70%
Office of Sheiff Highland Co GVT $18.55 ↓ -65%
Humana HMO $19.61 ↓ -63%
Humana PPO $21.20 ↓ -60%
United PPO OptionsPPO $23.32 ↓ -56%
United GlobalBenefitPlanAppendix $23.85 ↓ -55%
AvMed JacksonFirstNetworkOON $26.50 ↓ -50%
Prime Health WORKERSCOMP $116.04 ↑ +119%
Aetna HMO not published by hospital
Aetna PPO not published by hospital
Aetna QHP not published by hospital

Visitor-reported prices

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Reticulocyte automated at other Florida hospitals

Hospital City Cash price Negotiated range
Adventhealth Sebring Sebring $210.15 $4.09 – $9.07
Adventhealth Daytona Beach Daytona Beach $125.09 $3.79 – $6.66
Adventhealth Lake Wales Lake Wales $259.08 $3.99 – $8.86
Adventhealth Palm Coast Parkway Palm Coast $125.09 $3.79 – $8.52
Adventhealth Tampa Tampa $200.01 $3.99 – $8.86
AdventHealth New Smyrna Beach New Smyrna Beach $119.13 $3.79 – $8.72
HCA FLORIDA MEMORIAL HOSPITAL JACKSONVILLE $269.00 $3.19 – $126.47
Adventhealth Port Charlotte Port Charlotte $26.71 $3.99 – $7.29

All Florida hospitals for this procedure →