Shoe sole wedge outside sole at HCA FLORIDA GULF COAST HOSPITAL

449 WEST 23RD STREET, PANAMA CITY, FL · HCA Florida Healthcare · · NPI 1699721589

Source: hospital's published price file ↗ · Published Mar 1, 2026 · Ingested Sep 10, 2026

not published by hospital

Cash price

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Discounted cash price

What a hospital charges a self-pay patient who pays directly, without going through insurance — usually well below the gross charge.

Example: A CT scan has a $3,200 gross charge but an $850 discounted cash price. Ask for it by name when scheduling — hospitals don't always advertise it up front.

Full explanation →

What you pay up front if you don't use insurance.

not published by hospital

Gross charge

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Gross charge (chargemaster price)

The hospital's full, undiscounted list price — pulled from its internal "chargemaster" price list. Almost no one actually pays this.

Example: A chest X-ray has a gross charge of $1,450. The same hospital's discounted cash price for the same X-ray is $180 — the gross charge mostly anchors negotiations, not what patients pay.

Full explanation →

The hospital's undiscounted list price — almost no one pays this.

$42.68 with Humana vs $52.80 with Longevity Health Plan — same scan, same building. Share

Negotiated rates by payer
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Negotiated rate

The price a specific insurance plan agreed to pay the hospital for a service — it varies by insurer, and even by plan within the same insurer.

Example: The same knee MRI has a negotiated rate of $904 with one insurer's PPO plan and $1,509 with another's — identical hospital, identical scan.

Full explanation →

Payer
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Payer

The insurance company footing the bill — Aetna, UnitedHealthcare, Medicare, and so on.

Example: "Blue Cross Blue Shield" is the payer. Its negotiated rate for an MRI might be $904, while a different payer's negotiated rate for the same scan is $1,509.

Full explanation →
Plan
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Plan

The specific product an insurer sells — e.g. "Blue Cross PPO 500" — which sets your deductible, coinsurance and negotiated rates.

Example: Two people both insured by Aetna can owe very different amounts for the same MRI: $50 with an HMO plan's flat copay, or the full $1,200 toward a high-deductible PPO plan's unmet deductible.

Full explanation →
Negotiated rate vs. cash
Humana TRICARE $42.68
TriWest Healthcare Alliance FED $43.12
Humana MGMCRPPO $44.00
Hospice Big Bend FED $44.00
Humana MGMCRHMO $44.00
United VACCN $44.00
NDMS Definitive Care MGMCR $44.00
Veterans Evaluation Services MCR $44.00
Wellmed MGMCR $44.00
BCBS MCRPPO $44.88
BCBS MCRHMO $44.88
United MCR $44.88
Aetna MCR $45.10
WellCare MCR $46.20
Sunshine State MCR $46.20
American Health Plan MCR $46.64
Align Senior Care MGMCR $47.08
Florida Complete Care MCR $47.08
Healthspring of Florida MGMGR $47.08
Gold Kidney of Florida MCR $47.96
Clear Spring Health MCR $48.40
Centurion GVT $48.40
Ultimate Health Plan MCR $50.60
Longevity Health Plan MCR $52.80

Visitor-reported prices

visitor-reported
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Shoe sole wedge outside sole at other Florida hospitals

Hospital City Cash price Negotiated range
HCA FLORIDA MEMORIAL HOSPITAL JACKSONVILLE not published $35.20 – $52.80
cleveland clinic florida weston hospital Weston not published $66.52 – $66.52
martin north hospital Stuart not published $63.56 – $63.56
indian river hospital Vero Beach not published $79.70 – $79.70
HCA FLORIDA BRANDON HOSPITAL TAMPA not published $42.68 – $63.80
HCA FLORIDA JFK HOSPITAL PALM BEACH GARDENS not published $41.80 – $63.80
HCA FLORIDA KENDALL HOSPITAL DORAL not published $42.68 – $92.40
HCA FLORIDA CAPITAL HOSPITAL TALLAHASSEE not published $42.68 – $74.80

All Florida hospitals for this procedure →