Ko w adj flex/ext rotat mold at HCA FLORIDA GULF COAST HOSPITAL

449 WEST 23RD STREET, PANAMA CITY, FL · HCA Florida Healthcare · · NPI 1699721589

Source: hospital's published price file ↗ · Published Mar 1, 2026 · Ingested Sep 10, 2026

not published by hospital

Cash price

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Discounted cash price

What a hospital charges a self-pay patient who pays directly, without going through insurance — usually well below the gross charge.

Example: A CT scan has a $3,200 gross charge but an $850 discounted cash price. Ask for it by name when scheduling — hospitals don't always advertise it up front.

Full explanation →

What you pay up front if you don't use insurance.

not published by hospital

Gross charge

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Gross charge (chargemaster price)

The hospital's full, undiscounted list price — pulled from its internal "chargemaster" price list. Almost no one actually pays this.

Example: A chest X-ray has a gross charge of $1,450. The same hospital's discounted cash price for the same X-ray is $180 — the gross charge mostly anchors negotiations, not what patients pay.

Full explanation →

The hospital's undiscounted list price — almost no one pays this.

$1,424.41 with Humana vs $1,762.15 with Longevity Health Plan — same scan, same building. Share

Negotiated rates by payer
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Negotiated rate

The price a specific insurance plan agreed to pay the hospital for a service — it varies by insurer, and even by plan within the same insurer.

Example: The same knee MRI has a negotiated rate of $904 with one insurer's PPO plan and $1,509 with another's — identical hospital, identical scan.

Full explanation →

Payer
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Payer

The insurance company footing the bill — Aetna, UnitedHealthcare, Medicare, and so on.

Example: "Blue Cross Blue Shield" is the payer. Its negotiated rate for an MRI might be $904, while a different payer's negotiated rate for the same scan is $1,509.

Full explanation →
Plan
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Plan

The specific product an insurer sells — e.g. "Blue Cross PPO 500" — which sets your deductible, coinsurance and negotiated rates.

Example: Two people both insured by Aetna can owe very different amounts for the same MRI: $50 with an HMO plan's flat copay, or the full $1,200 toward a high-deductible PPO plan's unmet deductible.

Full explanation →
Negotiated rate vs. cash
Humana TRICARE $1,424.41
TriWest Healthcare Alliance FED $1,439.09
Humana MGMCRPPO $1,468.46
Hospice Big Bend FED $1,468.46
Humana MGMCRHMO $1,468.46
United VACCN $1,468.46
NDMS Definitive Care MGMCR $1,468.46
Veterans Evaluation Services MCR $1,468.46
Wellmed MGMCR $1,468.46
BCBS MCRPPO $1,497.83
BCBS MCRHMO $1,497.83
United MCR $1,497.83
Aetna MCR $1,505.17
WellCare MCR $1,541.88
Sunshine State MCR $1,541.88
American Health Plan MCR $1,556.57
Align Senior Care MGMCR $1,571.25
Florida Complete Care MCR $1,571.25
Healthspring of Florida MGMGR $1,571.25
Gold Kidney of Florida MCR $1,600.62
Clear Spring Health MCR $1,615.31
Centurion GVT $1,615.31
Ultimate Health Plan MCR $1,688.73
Longevity Health Plan MCR $1,762.15

Visitor-reported prices

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Ko w adj flex/ext rotat mold at other Florida hospitals

Hospital City Cash price Negotiated range
cleveland clinic florida weston hospital Weston $829.40 $214.37 – $1,084.60
HCA FLORIDA MEMORIAL HOSPITAL JACKSONVILLE not published $1,174.77 – $1,762.15
martin north hospital Stuart not published $2,121.20 – $2,121.20
indian river hospital Vero Beach not published $2,659.90 – $2,659.90
HCA FLORIDA BRANDON HOSPITAL TAMPA not published $1,424.41 – $2,129.27
HCA FLORIDA JFK HOSPITAL PALM BEACH GARDENS not published $1,395.04 – $2,129.27
HCA FLORIDA KENDALL HOSPITAL DORAL not published $1,424.41 – $3,083.77
HCA FLORIDA CAPITAL HOSPITAL TALLAHASSEE not published $1,424.41 – $2,496.38

All Florida hospitals for this procedure →