Ghs speech-gen aug dev eval iii, st at HCA FLORIDA GULF COAST HOSPITAL

449 WEST 23RD STREET, PANAMA CITY, FL · HCA Florida Healthcare · · NPI 1699721589

Source: hospital's published price file ↗ · Published Mar 1, 2026 · Ingested Sep 10, 2026

$361.85

Cash price

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Discounted cash price

What a hospital charges a self-pay patient who pays directly, without going through insurance — usually well below the gross charge.

Example: A CT scan has a $3,200 gross charge but an $850 discounted cash price. Ask for it by name when scheduling — hospitals don't always advertise it up front.

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What you pay up front if you don't use insurance.

$361.85

Gross charge

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Gross charge (chargemaster price)

The hospital's full, undiscounted list price — pulled from its internal "chargemaster" price list. Almost no one actually pays this.

Example: A chest X-ray has a gross charge of $1,450. The same hospital's discounted cash price for the same X-ray is $180 — the gross charge mostly anchors negotiations, not what patients pay.

Full explanation →

The hospital's undiscounted list price — almost no one pays this.

$45.01 with Humana vs $325.67 with NovaNet — same scan, same building. Share

Negotiated rates by payer
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Negotiated rate

The price a specific insurance plan agreed to pay the hospital for a service — it varies by insurer, and even by plan within the same insurer.

Example: The same knee MRI has a negotiated rate of $904 with one insurer's PPO plan and $1,509 with another's — identical hospital, identical scan.

Full explanation →

Payer
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Payer

The insurance company footing the bill — Aetna, UnitedHealthcare, Medicare, and so on.

Example: "Blue Cross Blue Shield" is the payer. Its negotiated rate for an MRI might be $904, while a different payer's negotiated rate for the same scan is $1,509.

Full explanation →
Plan
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Plan

The specific product an insurer sells — e.g. "Blue Cross PPO 500" — which sets your deductible, coinsurance and negotiated rates.

Example: Two people both insured by Aetna can owe very different amounts for the same MRI: $50 with an HMO plan's flat copay, or the full $1,200 toward a high-deductible PPO plan's unmet deductible.

Full explanation →
Negotiated rate vs. cash
Humana TRICARE $45.01 ↓ -88%
TriWest Healthcare Alliance FED $45.76 ↓ -87%
NDMS Definitive Care MGMCR $46.69 ↓ -87%
Humana MGMCRHMO $46.69 ↓ -87%
Humana MGMCRPPO $46.69 ↓ -87%
United VACCN $46.69 ↓ -87%
Veterans Evaluation Services MCR $46.69 ↓ -87%
Wellmed MGMCR $46.69 ↓ -87%
Hospice Big Bend FED $46.69 ↓ -87%
Oscar HIX $47.04 ↓ -87%
United MCR $47.62 ↓ -87%
BCBS MCRHMO $47.62 ↓ -87%
BCBS MCRPPO $47.62 ↓ -87%
Aetna MCR $47.86 ↓ -87%
WellCare MCR $49.02 ↓ -86%
Sunshine State MCR $49.02 ↓ -86%
American Health Plan MCR $49.49 ↓ -86%
Healthspring of Florida MGMGR $49.96 ↓ -86%
Florida Complete Care MCR $49.96 ↓ -86%
Align Senior Care MGMCR $49.96 ↓ -86%
Gold Kidney of Florida MCR $50.89 ↓ -86%
Centurion GVT $51.36 ↓ -86%
Clear Spring Health MCR $51.36 ↓ -86%
Ultimate Health Plan MCR $53.69 ↓ -85%
CorVel Corporation WORKERSCOMP $54.15 ↓ -85%
Aetna QHP $55.00 ↓ -85%
Prime Health WC $55.29 ↓ -85%
Longevity Health Plan MCR $56.03 ↓ -85%
Careworks (Rockport Community) WORKERSCOMP $57.00 ↓ -84%
Simply Healthcare HIX $60.43 ↓ -83%
Cigna NBN $62.96 ↓ -83%
Molina Healthcare MGMCR $68.75 ↓ -81%
Aetna HMO $76.35 ↓ -79%
Aetna PPO $76.35 ↓ -79%
AvMed HMOFI $86.84 ↓ -76%
United OptionsPPO $87.93 ↓ -76%
Sunshine State Health Plan QHP $92.27 ↓ -75%
AvMed ASOEO $101.32 ↓ -72%
Aetna ASA $108.56 ↓ -70%
Molina Healthcare HIX $115.79 ↓ -68%
Humana PPO $137.50 ↓ -62%
Humana HMO $137.50 ↓ -62%
Cigna ManagedCareHMO $150.17 ↓ -58%
Cigna PPO $150.17 ↓ -58%
United GlobalBenefitPlan $162.83 ↓ -55%
Plotkin Health COMM $180.93 ↓ -50%
AvMed HIXOON $180.93 ↓ -50%
Prime Health Sheriff COMM $180.93 ↓ -50%
Prime Health Sheriff WORKERSCOMP $180.93 ↓ -50%
Multiplan Primary $282.24 ↓ -22%
PPO Next PPO $307.57 ↓ -15%
Multiplan Complementary $307.57 ↓ -15%
PPO Next COMM $307.57 ↓ -15%
NovaNet COMM $325.67 ↓ -10%

Visitor-reported prices

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Ghs speech-gen aug dev eval iii, st at other Florida hospitals

Hospital City Cash price Negotiated range
Ascension Sacred Heart Bay (Bay County Health System, Inc.) Panama City not published $46.40 – $85.84
cleveland clinic florida weston hospital Weston $182.00 $15.39 – $280.00
martin north hospital Stuart $182.00 $34.92 – $280.00
indian river hospital Vero Beach $182.00 $15.39 – $280.00
Baptist Hospital MIAMI $256.75 $48.76 – $355.50
Bethesda Hospital East BOYNTON BEACH $256.75 $48.08 – $355.50
Boca Raton Regional Hospital BOCA RATON $230.10 $48.08 – $250.00
Doctors Hospital CORAL GABLES $256.75 $48.76 – $355.50

All Florida hospitals for this procedure →