General health panel at HCA FLORIDA GULF COAST HOSPITAL

449 WEST 23RD STREET, PANAMA CITY, FL · HCA Florida Healthcare · · NPI 1699721589

Source: hospital's published price file ↗ · Published Mar 1, 2026 · Ingested Sep 10, 2026

$901.20

Cash price

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Discounted cash price

What a hospital charges a self-pay patient who pays directly, without going through insurance — usually well below the gross charge.

Example: A CT scan has a $3,200 gross charge but an $850 discounted cash price. Ask for it by name when scheduling — hospitals don't always advertise it up front.

Full explanation →

What you pay up front if you don't use insurance.

$901.20

Gross charge

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Gross charge (chargemaster price)

The hospital's full, undiscounted list price — pulled from its internal "chargemaster" price list. Almost no one actually pays this.

Example: A chest X-ray has a gross charge of $1,450. The same hospital's discounted cash price for the same X-ray is $180 — the gross charge mostly anchors negotiations, not what patients pay.

Full explanation →

The hospital's undiscounted list price — almost no one pays this.

$45.36 with United vs $15,000.00 with American Health Plan — same scan, same building. Share

Negotiated rates by payer
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Negotiated rate

The price a specific insurance plan agreed to pay the hospital for a service — it varies by insurer, and even by plan within the same insurer.

Example: The same knee MRI has a negotiated rate of $904 with one insurer's PPO plan and $1,509 with another's — identical hospital, identical scan.

Full explanation →

Payer
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Payer

The insurance company footing the bill — Aetna, UnitedHealthcare, Medicare, and so on.

Example: "Blue Cross Blue Shield" is the payer. Its negotiated rate for an MRI might be $904, while a different payer's negotiated rate for the same scan is $1,509.

Full explanation →
Plan
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Plan

The specific product an insurer sells — e.g. "Blue Cross PPO 500" — which sets your deductible, coinsurance and negotiated rates.

Example: Two people both insured by Aetna can owe very different amounts for the same MRI: $50 with an HMO plan's flat copay, or the full $1,200 toward a high-deductible PPO plan's unmet deductible.

Full explanation →
Negotiated rate vs. cash
United AllPayerAppendix $45.36 ↓ -95%
BCBS MCRPPO $53.17 ↓ -94%
BCBS MCRHMO $53.35 ↓ -94%
Humana TRICARE $57.75 ↓ -94%
Aetna MCR $62.18 ↓ -93%
Oscar HIX $117.16 ↓ -87%
Simply MGMCR $138.78 ↓ -85%
Simply Healthcare HIX $150.50 ↓ -83%
Molina Healthcare MGMCR $171.23 ↓ -81%
AvMed HMOFI $216.29 ↓ -76%
United OptionsPPO $218.99 ↓ -76%
Sunshine State Health Plan QHP $229.81 ↓ -74%
AvMed ASOEO $252.34 ↓ -72%
Aetna ASA $270.36 ↓ -70%
Molina Healthcare HIX $288.38 ↓ -68%
Humana PPO $342.46 ↓ -62%
Humana HMO $342.46 ↓ -62%
United GlobalBenefitPlan $405.54 ↓ -55%
AvMed HIXOON $450.60 ↓ -50%
Prime Health Sheriff WORKERSCOMP $450.60 ↓ -50%
Plotkin Health COMM $450.60 ↓ -50%
Prime Health Sheriff COMM $450.60 ↓ -50%
CorVel Corporation WORKERSCOMP $459.78 ↓ -49%
Prime Health WC $469.46 ↓ -48%
Careworks (Rockport Community) WORKERSCOMP $483.98 ↓ -46%
Multiplan Primary $702.94 ↓ -22%
PPO Next COMM $766.02 ↓ -15%
Multiplan Complementary $766.02 ↓ -15%
PPO Next PPO $766.02 ↓ -15%
NovaNet COMM $811.08 ↓ -10%
American Health Plan MCR $15,000.00 ↑ +1564%
Aetna PPO not published by hospital
Aetna QHP not published by hospital
Aetna HMO not published by hospital

Visitor-reported prices

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General health panel at other Florida hospitals

Hospital City Cash price Negotiated range
Ascension Sacred Heart Bay (Bay County Health System, Inc.) Panama City $106.56 $47.28 – $152.92
Adventhealth Daytona Beach Daytona Beach $412.45 not published
Adventhealth Lake Wales Lake Wales $215.52 not published
Adventhealth Palm Coast Parkway Palm Coast $410.50 not published
Adventhealth Tampa Tampa $1,270.31 not published
AdventHealth New Smyrna Beach New Smyrna Beach $235.00 not published
Adventhealth Port Charlotte Port Charlotte $111.30 not published
cleveland clinic florida weston hospital Weston $69.55 $4.31 – $107.00

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