St analysis behavior qualitative voice/resonance at HCA FLORIDA NORTHWEST HOSPITAL

2801 NORTH STATE ROAD 7, MARGATE, FL · HCA Florida Healthcare · · NPI 1063466563

Source: hospital's published price file ↗ · Published Mar 1, 2026 · Ingested Sep 10, 2026

$2,001.00

Cash price

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Discounted cash price

What a hospital charges a self-pay patient who pays directly, without going through insurance — usually well below the gross charge.

Example: A CT scan has a $3,200 gross charge but an $850 discounted cash price. Ask for it by name when scheduling — hospitals don't always advertise it up front.

Full explanation →

What you pay up front if you don't use insurance.

$2,001.00

Gross charge

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Gross charge (chargemaster price)

The hospital's full, undiscounted list price — pulled from its internal "chargemaster" price list. Almost no one actually pays this.

Example: A chest X-ray has a gross charge of $1,450. The same hospital's discounted cash price for the same X-ray is $180 — the gross charge mostly anchors negotiations, not what patients pay.

Full explanation →

The hospital's undiscounted list price — almost no one pays this.

$98.80 with CorVel Corporation vs $1,700.85 with Multiplan — same scan, same building. Share

Negotiated rates by payer
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Negotiated rate

The price a specific insurance plan agreed to pay the hospital for a service — it varies by insurer, and even by plan within the same insurer.

Example: The same knee MRI has a negotiated rate of $904 with one insurer's PPO plan and $1,509 with another's — identical hospital, identical scan.

Full explanation →

Payer
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Payer

The insurance company footing the bill — Aetna, UnitedHealthcare, Medicare, and so on.

Example: "Blue Cross Blue Shield" is the payer. Its negotiated rate for an MRI might be $904, while a different payer's negotiated rate for the same scan is $1,509.

Full explanation →
Plan
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Plan

The specific product an insurer sells — e.g. "Blue Cross PPO 500" — which sets your deductible, coinsurance and negotiated rates.

Example: Two people both insured by Aetna can owe very different amounts for the same MRI: $50 with an HMO plan's flat copay, or the full $1,200 toward a high-deductible PPO plan's unmet deductible.

Full explanation →
Negotiated rate vs. cash
CorVel Corporation WORKERSCOMP $98.80 ↓ -95%
CareWorks (Rockport) WORKERSCOMP $100.88 ↓ -95%
Prime Health WORKERSCOMP $100.88 ↓ -95%
Humana TRICR $104.66 ↓ -95%
HUMANA MGMCRPPO $109.83 ↓ -95%
HUMANA MGMCRHMO $109.83 ↓ -95%
NDMS Definitive Care MGMCR $110.94 ↓ -94%
CarePlus SFL MGMCR $110.94 ↓ -94%
Veterans Evaluation Services MCR $110.94 ↓ -94%
United GVT $110.94 ↓ -94%
Devoted Health MCR $110.94 ↓ -94%
Wellmed MGMCR $110.94 ↓ -94%
BCBS MCRHMO $113.16 ↓ -94%
BCBS MCRPPO $113.16 ↓ -94%
United MCR $113.16 ↓ -94%
Aetna MCR $114.27 ↓ -94%
Sunshine State MCR $116.49 ↓ -94%
Prominence HealthFirst MCRHMO $116.49 ↓ -94%
Oscar MCR $116.49 ↓ -94%
AvMed MCR $116.49 ↓ -94%
American Health Plan MCR $117.60 ↓ -94%
Florida Complete Care MCR $118.71 ↓ -94%
Cigna HealthSpring MGMCR $118.71 ↓ -94%
Align MCR $118.71 ↓ -94%
Sunshine State MCD $122.03 ↓ -94%
Doctors Healthcare Plan MCR $122.03 ↓ -94%
Centurion GVT $122.03 ↓ -94%
Gold Kidney MCR $124.25 ↓ -94%
AmeriHealth Caritas MGMCR $133.13 ↓ -93%
Longevity Health Plan MCR $133.13 ↓ -93%
Solis Health Plan MCR $160.86 ↓ -92%
Freedom Health MGMCR $172.09 ↓ -91%
Optimum MGMCR $172.09 ↓ -91%
Simply Healthcare Plans MGMCR $260.13 ↓ -87%
AvMed HIX $260.13 ↓ -87%
Simply Healthcare HIX $270.13 ↓ -87%
Oscar HIX $320.16 ↓ -84%
Freedom Health MGMCD $320.16 ↓ -84%
AmeriHealth Caritas HIX $340.17 ↓ -83%
Molina MCR $380.19 ↓ -81%
Cigna PPO $420.21 ↓ -79%
Humana HMO $420.21 ↓ -79%
Cigna HMO $420.21 ↓ -79%
AvMed FullyInsured $420.21 ↓ -79%
Health Sun Health Plan MGMCR $426.21 ↓ -79%
MMM of FL (Health Advantage Plan) MCR $460.23 ↓ -77%
United PPO OptionsPPO $474.24 ↓ -76%
AvMed ASOEO $480.24 ↓ -76%
AvMed Empower $520.26 ↓ -74%
AvMed Flex $520.26 ↓ -74%
AvMed Focus $520.26 ↓ -74%
AvMed Select $520.26 ↓ -74%
AvMed Engage $520.26 ↓ -74%
Sunshine State Health Plan QHP $528.26 ↓ -74%
Molina HIX $540.27 ↓ -73%
AvMed MDCSelect $560.28 ↓ -72%
AvMed JHSSelect $560.28 ↓ -72%
Aetna ASA $600.30 ↓ -70%
Humana PPO $680.34 ↓ -66%
BLIS COMM $700.35 ↓ -65%
United GlobalBenefitPlanAppendix $900.45 ↓ -55%
AvMed JacksonFirstNetworkOON $1,000.50 ↓ -50%
Prime Health Sherriff COMM $1,000.50 ↓ -50%
Plotkin Health COMM $1,000.50 ↓ -50%
Medica HealthCare MCR $1,160.58 ↓ -42%
Multiplan COMMPPOPRIMARYNETWORK $1,500.75 ↓ -25%
Multiplan COMMPPOCOMPLEMENTARYNETWORK $1,700.85 ↓ -15%
Aetna PPO not published by hospital
Aetna QHP not published by hospital
Aetna HMO not published by hospital

Visitor-reported prices

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St analysis behavior qualitative voice/resonance at other Florida hospitals

Hospital City Cash price Negotiated range
Adventhealth Daytona Beach Daytona Beach $348.64 $105.39 – $185.16
Adventhealth Lake Wales Lake Wales $1,046.27 $110.94 – $246.29
Adventhealth Palm Coast Parkway Palm Coast $364.61 not published
Adventhealth Tampa Tampa $689.48 $110.94 – $246.29
AdventHealth New Smyrna Beach New Smyrna Beach $262.14 $105.39 – $242.35
Adventhealth Port Charlotte Port Charlotte $904.77 not published
cleveland clinic florida weston hospital Weston $499.20 $72.11 – $768.00
martin north hospital Stuart $499.20 $111.50 – $768.00

All Florida hospitals for this procedure →