Svc venogram s&i at HCA FLORIDA MEMORIAL HOSPITAL

11850 ATLANTIC BLVD, JACKSONVILLE, FL · HCA Florida Healthcare · · NPI 1447206438

Source: hospital's published price file ↗ · Published Mar 1, 2026 · Ingested Sep 10, 2026

not published by hospital

Cash price

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Discounted cash price

What a hospital charges a self-pay patient who pays directly, without going through insurance — usually well below the gross charge.

Example: A CT scan has a $3,200 gross charge but an $850 discounted cash price. Ask for it by name when scheduling — hospitals don't always advertise it up front.

Full explanation →

What you pay up front if you don't use insurance.

not published by hospital

Gross charge

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Gross charge (chargemaster price)

The hospital's full, undiscounted list price — pulled from its internal "chargemaster" price list. Almost no one actually pays this.

Example: A chest X-ray has a gross charge of $1,450. The same hospital's discounted cash price for the same X-ray is $180 — the gross charge mostly anchors negotiations, not what patients pay.

Full explanation →

The hospital's undiscounted list price — almost no one pays this.

$622.19 with Optimum Healthcare vs $6,666.30 with NovaNet — same scan, same building. Share

Negotiated rates by payer
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Negotiated rate

The price a specific insurance plan agreed to pay the hospital for a service — it varies by insurer, and even by plan within the same insurer.

Example: The same knee MRI has a negotiated rate of $904 with one insurer's PPO plan and $1,509 with another's — identical hospital, identical scan.

Full explanation →

Payer
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Payer

The insurance company footing the bill — Aetna, UnitedHealthcare, Medicare, and so on.

Example: "Blue Cross Blue Shield" is the payer. Its negotiated rate for an MRI might be $904, while a different payer's negotiated rate for the same scan is $1,509.

Full explanation →
Plan
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Plan

The specific product an insurer sells — e.g. "Blue Cross PPO 500" — which sets your deductible, coinsurance and negotiated rates.

Example: Two people both insured by Aetna can owe very different amounts for the same MRI: $50 with an HMO plan's flat copay, or the full $1,200 toward a high-deductible PPO plan's unmet deductible.

Full explanation →
Negotiated rate vs. cash
Optimum Healthcare MGMCR $622.19
AvMed HIX $888.84
United OptionsPPO $948.10
Simply Healthcare MGMCR $1,140.68
Positive Healthcare MCR $1,629.54
AvMed HMOFI $1,703.61
Sunshine State Health Plan QHP $1,888.79
Molina Healthcare HIX $1,999.89
Centurion PRISN $2,051.00
AvMed ASOEO $2,073.96
Humana HMO $2,148.03
Humana PPO $2,148.03
Corizon COMM $2,222.10
Aetna ASA $2,222.10
CorVel Corporation WORKERSCOMP $2,231.43
City of Jacksonville WC $2,231.43
Prime Health WORKERSCOMP $2,278.40
United AllPayerAppendix $3,163.82
United GlobalBenefitPlanAppendix $3,333.15
Plotkin Health COMM $3,703.50
MultiPlan PRIMARYNETWORK $5,777.46
Evolutions Healthcare MANAGEDCAREPPO $5,925.60
Evernorth COMM $5,925.60
MultiPlan COMPLEMENTARYNETWORK $6,295.95
Evolutions Healthcare TRADITIONALPPO $6,295.95
PPO Next PPO $6,295.95
PPO Next COMM $6,295.95
NovaNet COMM $6,666.30
Aetna HMO not published by hospital
Aetna QHP not published by hospital
Aetna PPO not published by hospital

Visitor-reported prices

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Svc venogram s&i at other Florida hospitals

Hospital City Cash price Negotiated range
Ascension St. Vincent's Riverside (St. Vincent's Medical Center, Inc.) Jacksonville $1,312.11 $218.05 – $3,433.34
Ascension St. Vincent's Southside (St. Luke's-St. Vincent's HealthCare, Inc.) Jacksonville not published $218.05 – $3,433.34
Adventhealth Daytona Beach Daytona Beach $6,921.01 $1,361.03 – $2,743.60
Adventhealth Lake Wales Lake Wales $7,980.57 $1,119.93 – $3,649.36
Adventhealth Palm Coast Parkway Palm Coast $4,222.55 $1,228.81 – $3,511.11
Adventhealth Tampa Tampa $12,975.70 $1,041.37 – $3,649.36
AdventHealth New Smyrna Beach New Smyrna Beach $2,871.70 $1,561.66 – $3,591.00
Adventhealth Port Charlotte Port Charlotte $7,801.24 $1,041.37 – $3,001.68

All Florida hospitals for this procedure →