Small Bowel Barium X-ray (Follow-Through) at HCA FLORIDA MEMORIAL HOSPITAL

11850 ATLANTIC BLVD, JACKSONVILLE, FL · HCA Florida Healthcare · · NPI 1447206438

Source: hospital's published price file ↗ · Published Sep 1, 2026 · Ingested Sep 24, 2026

not published by hospital

Cash price

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Discounted cash price

What a hospital charges a self-pay patient who pays directly, without going through insurance — usually well below the gross charge.

Example: A CT scan has a $3,200 gross charge but an $850 discounted cash price. Ask for it by name when scheduling — hospitals don't always advertise it up front.

Full explanation →

What you pay up front if you don't use insurance.

not published by hospital

Gross charge

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Gross charge (chargemaster price)

The hospital's full, undiscounted list price — pulled from its internal "chargemaster" price list. Almost no one actually pays this.

Example: A chest X-ray has a gross charge of $1,450. The same hospital's discounted cash price for the same X-ray is $180 — the gross charge mostly anchors negotiations, not what patients pay.

Full explanation →

The hospital's undiscounted list price — almost no one pays this.

$281.99 with Optimum Healthcare vs $3,021.30 with NovaNet — same scan, same building. Share

Negotiated rates by payer
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Negotiated rate

The price a specific insurance plan agreed to pay the hospital for a service — it varies by insurer, and even by plan within the same insurer.

Example: The same knee MRI has a negotiated rate of $904 with one insurer's PPO plan and $1,509 with another's — identical hospital, identical scan.

Full explanation →

Payer
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Payer

The insurance company footing the bill — Aetna, UnitedHealthcare, Medicare, and so on.

Example: "Blue Cross Blue Shield" is the payer. Its negotiated rate for an MRI might be $904, while a different payer's negotiated rate for the same scan is $1,509.

Full explanation →
Plan
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Plan

The specific product an insurer sells — e.g. "Blue Cross PPO 500" — which sets your deductible, coinsurance and negotiated rates.

Example: Two people both insured by Aetna can owe very different amounts for the same MRI: $50 with an HMO plan's flat copay, or the full $1,200 toward a high-deductible PPO plan's unmet deductible.

Full explanation →
Negotiated rate vs. cash
Optimum Healthcare MGMCR $281.99 —
United AllPayerAppendix $401.74 —
AvMed HIX $402.84 —
City of Jacksonville WC $423.43 —
CorVel Corporation WORKERSCOMP $423.43 —
United OptionsPPO $429.70 —
Prime Health WORKERSCOMP $432.35 —
Simply Healthcare MGMCR $516.98 —
Positive Healthcare MCR $738.54 —
AvMed HMOFI $805.68 —
Sunshine State Health Plan QHP $856.03 —
Molina Healthcare HIX $906.39 —
Centurion PRISN $929.55 —
Aetna ASA $1,007.10 —
AvMed ASOEO $1,007.10 —
Corizon COMM $1,007.10 —
AmeriHealth Caritas HIX $1,477.08 —
United GlobalBenefitPlanAppendix $1,510.65 —
Plotkin Health COMM $1,678.50 —
MultiPlan PRIMARYNETWORK $2,618.46 —
Evolutions Healthcare MANAGEDCAREPPO $2,685.60 —
Evernorth COMM $2,685.60 —
MultiPlan COMPLEMENTARYNETWORK $2,853.45 —
PPO Next COMM $2,853.45 —
PPO Next PPO $2,853.45 —
Evolutions Healthcare TRADITIONALPPO $2,853.45 —
NovaNet COMM $3,021.30 —

Visitor-reported prices

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Small Bowel Barium X-ray (Follow-Through) at other Florida hospitals

Hospital City Cash price Negotiated range
Ascension St. Vincent's Riverside (St. Vincent's Medical Center, Inc.) Jacksonville $480.17 $173.33 – $393.89
Ascension St. Vincent's Southside (St. Luke's-St. Vincent's HealthCare, Inc.) Jacksonville not published $171.54 – $393.89
Adventhealth Daytona Beach Daytona Beach $1,388.76 $167.61 – $305.71
Adventhealth Palm Coast Parkway Palm Coast $1,028.12 $151.33 – $391.23
Adventhealth Tampa Tampa $1,903.56 $136.01 – $406.63
AdventHealth New Smyrna Beach New Smyrna Beach $589.82 $174.01 – $400.13
Adventhealth Port Charlotte Port Charlotte $1,814.46 $142.14 – $334.46
cleveland clinic florida weston hospital Weston $1,208.35 $19.75 – $1,304.75

All Florida hospitals for this procedure →