Diffusing capacity at HCA FLORIDA MEMORIAL HOSPITAL

11850 ATLANTIC BLVD, JACKSONVILLE, FL · HCA Florida Healthcare · · NPI 1447206438

Source: hospital's published price file ↗ · Published Mar 1, 2026 · Ingested Sep 10, 2026

$683.00

Cash price

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Discounted cash price

What a hospital charges a self-pay patient who pays directly, without going through insurance — usually well below the gross charge.

Example: A CT scan has a $3,200 gross charge but an $850 discounted cash price. Ask for it by name when scheduling — hospitals don't always advertise it up front.

Full explanation →

What you pay up front if you don't use insurance.

$683.00

Gross charge

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Gross charge (chargemaster price)

The hospital's full, undiscounted list price — pulled from its internal "chargemaster" price list. Almost no one actually pays this.

Example: A chest X-ray has a gross charge of $1,450. The same hospital's discounted cash price for the same X-ray is $180 — the gross charge mostly anchors negotiations, not what patients pay.

Full explanation →

The hospital's undiscounted list price — almost no one pays this.

$47.13 with BCBS vs $15,000.00 with American Health Plan — same scan, same building. Share

Negotiated rates by payer
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Negotiated rate

The price a specific insurance plan agreed to pay the hospital for a service — it varies by insurer, and even by plan within the same insurer.

Example: The same knee MRI has a negotiated rate of $904 with one insurer's PPO plan and $1,509 with another's — identical hospital, identical scan.

Full explanation →

Payer
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Payer

The insurance company footing the bill — Aetna, UnitedHealthcare, Medicare, and so on.

Example: "Blue Cross Blue Shield" is the payer. Its negotiated rate for an MRI might be $904, while a different payer's negotiated rate for the same scan is $1,509.

Full explanation →
Plan
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Plan

The specific product an insurer sells — e.g. "Blue Cross PPO 500" — which sets your deductible, coinsurance and negotiated rates.

Example: Two people both insured by Aetna can owe very different amounts for the same MRI: $50 with an HMO plan's flat copay, or the full $1,200 toward a high-deductible PPO plan's unmet deductible.

Full explanation →
Negotiated rate vs. cash
BCBS MCRHMO $47.13 ↓ -93%
Aetna MCR $47.13 ↓ -93%
BCBS MCRPPO $47.13 ↓ -93%
City of Jacksonville WC $47.50 ↓ -93%
CorVel Corporation WORKERSCOMP $47.50 ↓ -93%
Prime Health WORKERSCOMP $48.50 ↓ -93%
Optimum Healthcare MGMCR $57.37 ↓ -92%
BCBS MBN $72.40 ↓ -89%
AvMed HIX $81.96 ↓ -88%
Simply Healthcare HIX $86.74 ↓ -87%
United OptionsPPO $87.42 ↓ -87%
BCBS SBN $90.84 ↓ -87%
BCBS HMO $90.84 ↓ -87%
BCBS NWB $95.62 ↓ -86%
BCBS PPO $95.62 ↓ -86%
Simply Healthcare MGMCR $105.18 ↓ -85%
Oscar HIX $109.28 ↓ -84%
Aetna QHP $117.48 ↓ -83%
Aetna HMO $133.19 ↓ -80%
Aetna PPO $133.19 ↓ -80%
Positive Healthcare MCR $150.26 ↓ -78%
AvMed HMOFI $157.09 ↓ -77%
Cigna NBN $163.24 ↓ -76%
BCBS BSLNON-PAR $164.60 ↓ -76%
BCBS PHS $164.60 ↓ -76%
Sunshine State Health Plan QHP $174.16 ↓ -75%
Molina Healthcare HIX $184.41 ↓ -73%
Centurion PRISN $189.12 ↓ -72%
AvMed ASOEO $191.24 ↓ -72%
Cigna PPO $193.29 ↓ -72%
Cigna OAP $193.29 ↓ -72%
Humana PPO $198.07 ↓ -71%
Humana HMO $198.07 ↓ -71%
Corizon COMM $204.90 ↓ -70%
Aetna ASA $204.90 ↓ -70%
United GlobalBenefitPlanAppendix $307.35 ↓ -55%
Plotkin Health COMM $341.50 ↓ -50%
MultiPlan PRIMARYNETWORK $532.74 ↓ -22%
Evernorth COMM $546.40 ↓ -20%
Evolutions Healthcare MANAGEDCAREPPO $546.40 ↓ -20%
Evolutions Healthcare TRADITIONALPPO $580.55 ↓ -15%
MultiPlan COMPLEMENTARYNETWORK $580.55 ↓ -15%
PPO Next PPO $580.55 ↓ -15%
PPO Next COMM $580.55 ↓ -15%
NovaNet COMM $614.70 ↓ -10%
United Behavioral Health VACCN $683.00 ↑ +0%
American Health Plan MCR $15,000.00 ↑ +2096%

Visitor-reported prices

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Diffusing capacity at other Florida hospitals

Hospital City Cash price Negotiated range
Ascension St. Vincent's Southside (St. Luke's-St. Vincent's HealthCare, Inc.) Jacksonville $462.13 $108.38 – $108.38
Ascension St. Vincent's Riverside (St. Vincent's Medical Center, Inc.) Jacksonville $462.13 $108.38 – $108.38
Adventhealth Daytona Beach Daytona Beach $361.39 not published
Adventhealth Palm Coast Parkway Palm Coast $331.76 not published
Adventhealth Tampa Tampa $646.29 not published
AdventHealth New Smyrna Beach New Smyrna Beach $547.14 not published
Adventhealth Port Charlotte Port Charlotte $731.24 not published
cleveland clinic florida weston hospital Weston $540.80 $6.96 – $642.60

All Florida hospitals for this procedure →