Chest X-ray at HCA FLORIDA MEMORIAL HOSPITAL

11850 ATLANTIC BLVD, JACKSONVILLE, FL · HCA Florida Healthcare · · NPI 1447206438

Source: hospital's published price file ↗ · Published Mar 1, 2026 · Ingested Sep 10, 2026

not published by hospital

Cash price

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Discounted cash price

What a hospital charges a self-pay patient who pays directly, without going through insurance — usually well below the gross charge.

Example: A CT scan has a $3,200 gross charge but an $850 discounted cash price. Ask for it by name when scheduling — hospitals don't always advertise it up front.

Full explanation →

What you pay up front if you don't use insurance.

not published by hospital

Gross charge

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Gross charge (chargemaster price)

The hospital's full, undiscounted list price — pulled from its internal "chargemaster" price list. Almost no one actually pays this.

Example: A chest X-ray has a gross charge of $1,450. The same hospital's discounted cash price for the same X-ray is $180 — the gross charge mostly anchors negotiations, not what patients pay.

Full explanation →

The hospital's undiscounted list price — almost no one pays this.

$137.59 with Optimum Healthcare vs $1,474.20 with NovaNet — same scan, same building. Share

Negotiated rates by payer
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Negotiated rate

The price a specific insurance plan agreed to pay the hospital for a service — it varies by insurer, and even by plan within the same insurer.

Example: The same knee MRI has a negotiated rate of $904 with one insurer's PPO plan and $1,509 with another's — identical hospital, identical scan.

Full explanation →

Payer
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Payer

The insurance company footing the bill — Aetna, UnitedHealthcare, Medicare, and so on.

Example: "Blue Cross Blue Shield" is the payer. Its negotiated rate for an MRI might be $904, while a different payer's negotiated rate for the same scan is $1,509.

Full explanation →
Plan
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Plan

The specific product an insurer sells — e.g. "Blue Cross PPO 500" — which sets your deductible, coinsurance and negotiated rates.

Example: Two people both insured by Aetna can owe very different amounts for the same MRI: $50 with an HMO plan's flat copay, or the full $1,200 toward a high-deductible PPO plan's unmet deductible.

Full explanation →
Negotiated rate vs. cash
Optimum Healthcare MGMCR $137.59
United AllPayerAppendix $182.03
AvMed HIX $196.56
United OptionsPPO $209.66
Simply Healthcare MGMCR $252.25
Positive Healthcare MCR $360.36
AvMed HMOFI $376.74
Sunshine State Health Plan QHP $417.69
CorVel Corporation WORKERSCOMP $439.75
City of Jacksonville WC $439.75
Molina Healthcare HIX $442.26
Prime Health WORKERSCOMP $449.01
Centurion PRISN $453.56
AvMed ASOEO $458.64
Humana PPO $475.02
Humana HMO $475.02
Corizon COMM $491.40
Aetna ASA $491.40
United GlobalBenefitPlanAppendix $737.10
Plotkin Health COMM $819.00
MultiPlan PRIMARYNETWORK $1,277.64
Evernorth COMM $1,310.40
Evolutions Healthcare MANAGEDCAREPPO $1,310.40
MultiPlan COMPLEMENTARYNETWORK $1,392.30
Evolutions Healthcare TRADITIONALPPO $1,392.30
PPO Next PPO $1,392.30
PPO Next COMM $1,392.30
NovaNet COMM $1,474.20
Aetna HMO not published by hospital
Aetna PPO not published by hospital
Aetna QHP not published by hospital

Visitor-reported prices

visitor-reported
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Chest X-ray at other Florida hospitals

Hospital City Cash price Negotiated range
Ascension St. Vincent's Southside (St. Luke's-St. Vincent's HealthCare, Inc.) Jacksonville $177.42 $63.39 – $194.81
Ascension St. Vincent's Riverside (St. Vincent's Medical Center, Inc.) Jacksonville $141.90 $63.39 – $194.81
Adventhealth Daytona Beach Daytona Beach $1,474.34 $86.33 – $151.68
Adventhealth Lake Wales Lake Wales $1,793.20 $90.88 – $201.75
Adventhealth Palm Coast Parkway Palm Coast $1,274.94 $86.33 – $194.11
Adventhealth Tampa Tampa $1,158.09 $90.88 – $201.75
AdventHealth New Smyrna Beach New Smyrna Beach $595.49 $86.33 – $198.52
Adventhealth Port Charlotte Port Charlotte $1,018.02 $90.88 – $165.94

All Florida hospitals for this procedure →