Bilirubin direct at HCA FLORIDA MEMORIAL HOSPITAL

11850 ATLANTIC BLVD, JACKSONVILLE, FL · HCA Florida Healthcare · · NPI 1447206438

Source: hospital's published price file ↗ · Published Mar 1, 2026 · Ingested Sep 10, 2026

$376.00

Cash price

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Discounted cash price

What a hospital charges a self-pay patient who pays directly, without going through insurance — usually well below the gross charge.

Example: A CT scan has a $3,200 gross charge but an $850 discounted cash price. Ask for it by name when scheduling — hospitals don't always advertise it up front.

Full explanation →

What you pay up front if you don't use insurance.

$376.00

Gross charge

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Gross charge (chargemaster price)

The hospital's full, undiscounted list price — pulled from its internal "chargemaster" price list. Almost no one actually pays this.

Example: A chest X-ray has a gross charge of $1,450. The same hospital's discounted cash price for the same X-ray is $180 — the gross charge mostly anchors negotiations, not what patients pay.

Full explanation →

The hospital's undiscounted list price — almost no one pays this.

$4.02 with Hospice Community vs $338.40 with NovaNet — same scan, same building. Share

Negotiated rates by payer
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Negotiated rate

The price a specific insurance plan agreed to pay the hospital for a service — it varies by insurer, and even by plan within the same insurer.

Example: The same knee MRI has a negotiated rate of $904 with one insurer's PPO plan and $1,509 with another's — identical hospital, identical scan.

Full explanation →

Payer
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Payer

The insurance company footing the bill — Aetna, UnitedHealthcare, Medicare, and so on.

Example: "Blue Cross Blue Shield" is the payer. Its negotiated rate for an MRI might be $904, while a different payer's negotiated rate for the same scan is $1,509.

Full explanation →
Plan
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Plan

The specific product an insurer sells — e.g. "Blue Cross PPO 500" — which sets your deductible, coinsurance and negotiated rates.

Example: Two people both insured by Aetna can owe very different amounts for the same MRI: $50 with an HMO plan's flat copay, or the full $1,200 toward a high-deductible PPO plan's unmet deductible.

Full explanation →
Negotiated rate vs. cash
Hospice Community FED $4.02 ↓ -99%
Hospice Haven MCR $4.52 ↓ -99%
Humana TRICARE $4.69 ↓ -99%
Humana MGMCRPPO $5.02 ↓ -99%
United AllPayerAppendix $5.02 ↓ -99%
Veterans Evaluation Services MCR $5.02 ↓ -99%
United VACCN $5.02 ↓ -99%
NDMS Definitive Care MGMCR $5.02 ↓ -99%
Aetna MCR $5.02 ↓ -99%
United Behavioral Health VACCN $5.02 ↓ -99%
Devoted Health MCR $5.02 ↓ -99%
CarePlus MGMCR $5.02 ↓ -99%
Humana MGMCRHMO $5.02 ↓ -99%
WellMed MGMCRTier1 $5.05 ↓ -99%
WellMed MGMCRTier3 $5.05 ↓ -99%
WellMed MGMCRTier2 $5.05 ↓ -99%
BCBS MCRHMO $5.12 ↓ -99%
United MCR $5.12 ↓ -99%
BCBS MCRPPO $5.12 ↓ -99%
WellCare MCR $5.27 ↓ -99%
Sunshine State MCR $5.27 ↓ -99%
American Health Plan MCR $5.32 ↓ -99%
Florida Complete Care MGMCR $5.37 ↓ -99%
Cigna Healthspring MCR $5.37 ↓ -99%
Gold Kidney MGMCR $5.47 ↓ -99%
Longevity MCR $6.02 ↓ -98%
Simply Healthcare HIX $6.22 ↓ -98%
Oscar HIX $7.28 ↓ -98%
Optimum Healthcare MGMCR $31.58 ↓ -92%
AvMed HIX $45.12 ↓ -88%
United OptionsPPO $48.13 ↓ -87%
Simply Healthcare MGMCR $57.90 ↓ -85%
CorVel Corporation WORKERSCOMP $65.29 ↓ -83%
City of Jacksonville WC $65.29 ↓ -83%
Prime Health WORKERSCOMP $66.67 ↓ -82%
Positive Healthcare MCR $82.72 ↓ -78%
AvMed HMOFI $86.48 ↓ -77%
Sunshine State Health Plan QHP $95.88 ↓ -75%
Molina Healthcare HIX $101.52 ↓ -73%
Centurion PRISN $104.11 ↓ -72%
AvMed ASOEO $105.28 ↓ -72%
Humana PPO $109.04 ↓ -71%
Humana HMO $109.04 ↓ -71%
Corizon COMM $112.80 ↓ -70%
Aetna ASA $112.80 ↓ -70%
United GlobalBenefitPlanAppendix $169.20 ↓ -55%
Plotkin Health COMM $188.00 ↓ -50%
MultiPlan PRIMARYNETWORK $293.28 ↓ -22%
Evernorth COMM $300.80 ↓ -20%
Evolutions Healthcare MANAGEDCAREPPO $300.80 ↓ -20%
MultiPlan COMPLEMENTARYNETWORK $319.60 ↓ -15%
PPO Next PPO $319.60 ↓ -15%
PPO Next COMM $319.60 ↓ -15%
Evolutions Healthcare TRADITIONALPPO $319.60 ↓ -15%
NovaNet COMM $338.40 ↓ -10%
Aetna HMO not published by hospital
Aetna QHP not published by hospital
Aetna PPO not published by hospital

Visitor-reported prices

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Bilirubin direct at other Florida hospitals

Hospital City Cash price Negotiated range
Ascension St. Vincent's Southside (St. Luke's-St. Vincent's HealthCare, Inc.) Jacksonville $10.92 $4.42 – $12.55
Ascension St. Vincent's Riverside (St. Vincent's Medical Center, Inc.) Jacksonville $10.92 $4.42 – $12.55
Adventhealth Daytona Beach Daytona Beach $93.78 $4.77 – $8.38
Adventhealth Palm Coast Parkway Palm Coast $93.78 $4.77 – $10.72
Adventhealth Tampa Tampa $222.73 $5.02 – $11.14
AdventHealth New Smyrna Beach New Smyrna Beach $80.38 $4.77 – $10.97
Adventhealth Port Charlotte Port Charlotte $36.93 $5.02 – $9.17
cleveland clinic florida weston hospital Weston $92.30 $2.11 – $111.35

All Florida hospitals for this procedure →