Assay of neonatal thyroxine at HCA FLORIDA MEMORIAL HOSPITAL

11850 ATLANTIC BLVD, JACKSONVILLE, FL · HCA Florida Healthcare · · NPI 1447206438

Source: hospital's published price file ↗ · Published Mar 1, 2026 · Ingested Sep 10, 2026

not published by hospital

Cash price

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Discounted cash price

What a hospital charges a self-pay patient who pays directly, without going through insurance — usually well below the gross charge.

Example: A CT scan has a $3,200 gross charge but an $850 discounted cash price. Ask for it by name when scheduling — hospitals don't always advertise it up front.

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What you pay up front if you don't use insurance.

not published by hospital

Gross charge

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Gross charge (chargemaster price)

The hospital's full, undiscounted list price — pulled from its internal "chargemaster" price list. Almost no one actually pays this.

Example: A chest X-ray has a gross charge of $1,450. The same hospital's discounted cash price for the same X-ray is $180 — the gross charge mostly anchors negotiations, not what patients pay.

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The hospital's undiscounted list price — almost no one pays this.

$5.18 with Hospice Community vs $75.49 with Prime Health — same scan, same building. Share

Negotiated rates by payer
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Negotiated rate

The price a specific insurance plan agreed to pay the hospital for a service — it varies by insurer, and even by plan within the same insurer.

Example: The same knee MRI has a negotiated rate of $904 with one insurer's PPO plan and $1,509 with another's — identical hospital, identical scan.

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Payer
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Payer

The insurance company footing the bill — Aetna, UnitedHealthcare, Medicare, and so on.

Example: "Blue Cross Blue Shield" is the payer. Its negotiated rate for an MRI might be $904, while a different payer's negotiated rate for the same scan is $1,509.

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Plan
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Plan

The specific product an insurer sells — e.g. "Blue Cross PPO 500" — which sets your deductible, coinsurance and negotiated rates.

Example: Two people both insured by Aetna can owe very different amounts for the same MRI: $50 with an HMO plan's flat copay, or the full $1,200 toward a high-deductible PPO plan's unmet deductible.

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Negotiated rate vs. cash
Hospice Community FED $5.18
Hospice Haven MCR $5.82
Humana TRICARE $6.05
Devoted Health MCR $6.47
Humana MGMCRHMO $6.47
Humana MGMCRPPO $6.47
United Behavioral Health VACCN $6.47
Aetna MCR $6.47
United VACCN $6.47
United AllPayerAppendix $6.47
NDMS Definitive Care MGMCR $6.47
Veterans Evaluation Services MCR $6.47
CarePlus MGMCR $6.47
WellMed MGMCRTier2 $6.50
WellMed MGMCRTier3 $6.50
WellMed MGMCRTier1 $6.50
BCBS MCRHMO $6.60
United MCR $6.60
BCBS MCRPPO $6.60
WellCare MCR $6.79
Sunshine State MCR $6.79
American Health Plan MCR $6.86
Cigna Healthspring MCR $6.92
Florida Complete Care MGMCR $6.92
Gold Kidney MGMCR $7.05
Longevity MCR $7.76
Simply Healthcare HIX $8.02
Oscar HIX $9.38
City of Jacksonville WC $73.93
CorVel Corporation WORKERSCOMP $73.93
Prime Health WORKERSCOMP $75.49
Aetna PPO not published by hospital
Aetna QHP not published by hospital
Aetna HMO not published by hospital

Visitor-reported prices

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Assay of neonatal thyroxine at other Florida hospitals

Hospital City Cash price Negotiated range
Ascension St. Vincent's Southside (St. Luke's-St. Vincent's HealthCare, Inc.) Jacksonville not published $5.69 – $16.18
Ascension St. Vincent's Riverside (St. Vincent's Medical Center, Inc.) Jacksonville not published $5.69 – $16.18
Boca Raton Regional Hospital BOCA RATON $19.50 $6.47 – $19.59
HCA FLORIDA MERCY HOSPITAL MIAMI $162.00 $6.41 – $82.30
HCA FLORIDA SARASOTA DOCTORS HOSPITAL VENICE $35.00 $5.87 – $76.63
Adventhealth Carrollwood Tampa $99.87 $6.47 – $14.36
Adventhealth Daytona Beach Daytona Beach not published $6.15 – $10.80
Adventhealth Lake Wales Lake Wales not published $6.47 – $14.36

All Florida hospitals for this procedure →