Ana ds-dna at HCA FLORIDA MEMORIAL HOSPITAL

11850 ATLANTIC BLVD, JACKSONVILLE, FL · HCA Florida Healthcare · · NPI 1447206438

Source: hospital's published price file ↗ · Published Mar 1, 2026 · Ingested Sep 10, 2026

not published by hospital

Cash price

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Discounted cash price

What a hospital charges a self-pay patient who pays directly, without going through insurance — usually well below the gross charge.

Example: A CT scan has a $3,200 gross charge but an $850 discounted cash price. Ask for it by name when scheduling — hospitals don't always advertise it up front.

Full explanation →

What you pay up front if you don't use insurance.

not published by hospital

Gross charge

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Gross charge (chargemaster price)

The hospital's full, undiscounted list price — pulled from its internal "chargemaster" price list. Almost no one actually pays this.

Example: A chest X-ray has a gross charge of $1,450. The same hospital's discounted cash price for the same X-ray is $180 — the gross charge mostly anchors negotiations, not what patients pay.

Full explanation →

The hospital's undiscounted list price — almost no one pays this.

$9.69 with Hospice Community vs $88.23 with Prime Health — same scan, same building. Share

Negotiated rates by payer
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Negotiated rate

The price a specific insurance plan agreed to pay the hospital for a service — it varies by insurer, and even by plan within the same insurer.

Example: The same knee MRI has a negotiated rate of $904 with one insurer's PPO plan and $1,509 with another's — identical hospital, identical scan.

Full explanation →

Payer
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Payer

The insurance company footing the bill — Aetna, UnitedHealthcare, Medicare, and so on.

Example: "Blue Cross Blue Shield" is the payer. Its negotiated rate for an MRI might be $904, while a different payer's negotiated rate for the same scan is $1,509.

Full explanation →
Plan
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Plan

The specific product an insurer sells — e.g. "Blue Cross PPO 500" — which sets your deductible, coinsurance and negotiated rates.

Example: Two people both insured by Aetna can owe very different amounts for the same MRI: $50 with an HMO plan's flat copay, or the full $1,200 toward a high-deductible PPO plan's unmet deductible.

Full explanation →
Negotiated rate vs. cash
Hospice Community FED $9.69
Hospice Haven MCR $10.90
Humana TRICARE $11.32
Devoted Health MCR $12.11
Humana MGMCRHMO $12.11
Humana MGMCRPPO $12.11
United Behavioral Health VACCN $12.11
Aetna MCR $12.11
United VACCN $12.11
United AllPayerAppendix $12.11
NDMS Definitive Care MGMCR $12.11
Veterans Evaluation Services MCR $12.11
CarePlus MGMCR $12.11
WellMed MGMCRTier2 $12.17
WellMed MGMCRTier3 $12.17
WellMed MGMCRTier1 $12.17
BCBS MCRHMO $12.35
United MCR $12.35
BCBS MCRPPO $12.35
WellCare MCR $12.72
Sunshine State MCR $12.72
American Health Plan MCR $12.84
Cigna Healthspring MCR $12.96
Florida Complete Care MGMCR $12.96
Gold Kidney MGMCR $13.20
Longevity MCR $14.53
Simply Healthcare HIX $15.02
Oscar HIX $17.56
City of Jacksonville WC $86.41
CorVel Corporation WORKERSCOMP $86.41
Prime Health WORKERSCOMP $88.23
Aetna PPO not published by hospital
Aetna QHP not published by hospital
Aetna HMO not published by hospital

Visitor-reported prices

visitor-reported
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Ana ds-dna at other Florida hospitals

Hospital City Cash price Negotiated range
Ascension St. Vincent's Southside (St. Luke's-St. Vincent's HealthCare, Inc.) Jacksonville $5.92 $10.66 – $30.28
Ascension St. Vincent's Riverside (St. Vincent's Medical Center, Inc.) Jacksonville $5.92 $10.66 – $30.28
cleveland clinic florida weston hospital Weston $96.85 $5.23 – $36.55
martin north hospital Stuart $96.85 $5.50 – $32.25
Boca Raton Regional Hospital BOCA RATON $208.65 $12.11 – $39.83
HCA FLORIDA BRANDON HOSPITAL TAMPA $19.05 $10.98 – $89.57
Ascension Sacred Heart Pensacola (Sacred Heart Health System, Inc.) Pensacola $6.44 $12.11 – $45.88
Ascension Sacred Heart Gulf (Sacred Heart Health System, Inc.) Joe $6.44 $12.11 – $45.88

All Florida hospitals for this procedure →